You’re not underqualified. You’re underpositioned.
Stop competing on price and start leading with value so you can double your rates without working double the hours.
You started this for freedom, flexibility, and a paycheck that finally matches your effort.
But right now? You’re overextending yourself, undercharging, and wondering why it still feels off.
The truth most? The VAs charging $60+/hr aren’t “smarter” than you.
They just operate differently. They’ve moved from being a pair of hands to a trusted partner.
why i built this
Hey, I’m Rachel.
I spent years as an Executive Assistant before going freelance, and what I saw when I got there surprised me.
VAs who were genuinely brilliant, doing great work, still stuck at the same rates. Not because they weren’t good enough. But because the way this work gets taught stops at execution.
Show up, take the tasks, do them well. Nobody tells you there’s a higher-value way to show up entirely.
That’s why I built EA Kickstart.
Freebies
Upgrade how you work (and what you get paid)
5 Shifts to Double Your VA Income
The exact moves that separate the $20/hr helper from the $50/hr partner — and how to start making them in your current client work today.
VA Rate Calculator
Two minutes. Straight answers. See exactly where your current rate is capped and what it would take to move it.
Stand Out & Earn More as a VA
A 12-minute workshop on what premium clients actually pay for — and the five shifts that move you from task support to trusted partner.
Keep exploring
How to Grow a Virtual Assistant Business Past the $20/hr Ceiling
Virtual Executive Assistant vs. Virtual Assistant: An Overview
How to Get Clients as a Virtual Assistant Who Actually Pay Well
What clients need. What VAs want.
The VA to EA Accelerator
The complete system for operating at the level clients pay more for.